Xi'an Tiangong Electric Co., Ltd. (TGE) recently held a specialized training on "Overseas Business & Tendering Agenda for Surge Arresters Overseas" on September 18, 2025, featuring overseas expert Florent. Aimed at enhancing cross-departmental collaboration and addressing challenges in overseas market expansion, the 3-4 hour session combined theoretical lectures with interactive Q&A, equipping multi-departmental participants with core knowledge of international business logic and practical bidding strategies to fuel the company’s global surge arrester market growth.
The training was tailored to TGE’s overseas business priorities, centering on three core pillars: business models, bidding strategies, and risk management. Drawing on real-world cases, Florent broke down key insights for international market success, including:
Differences in tendering processes between global/national power companies, local partner selection, and the distinction between framework agreements and project-specific bids;
Cross-departmental collaboration priorities: the marketing team’s role in precise target market positioning, the technical team’s responsibility to ensure product compliance with international standards, and the finance team’s need to proactively assess payment risks;
Customized solutions for high-standard power station-grade surge arrester projects and complex EPC project requirements—clarifying critical touchpoints for inter-departmental coordination.
Throughout the training, two themes remained at the forefront of discussions: risk management and sustainable long-term development. Drawing on his extensive experience in overseas business, Florent delivered in-depth insights centered on these two critical areas.
On the risk management front, he used real-world international bidding risk assessment cases as a starting point, breaking down hidden risks that may arise during overseas bidding processes. He then provided actionable, step-by-step strategies for every phase of the bidding lifecycle—pre-bidding, mid-bidding, and post-bidding—and shared a standardized checklist. This checklist covers key risk points across the entire bidding workflow, equipping teams to avoid common pitfalls that could derail projects.
For long-term growth, Florent offered practical recommendations tailored to the long-term layout of overseas marketing and sales. He emphasized that with intense competition in global markets, sustained success requires more than just managing current business—it demands a forward-looking mindset. These recommendations were structured to align with the practical needs of overseas operations, while also laying out a clear, actionable roadmap for TGE to build long-term, stable competitiveness abroad and achieve continuous expansion in global markets.
This training not only equipped participants with core knowledge of overseas operations and bidding but also broke down communication barriers between departments. Moving forward, TGE will use the training outcomes to:
Optimize overseas business processes;
Enhance team capabilities;
Deepen its presence in the international surge arrester market.
Committed to connecting global clients with professional products and services, TGE is poised to achieve new breakthroughs in its overseas business journey.
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